Norman C. Mayne is CEO of Dorothy Lane Market. He grew up working in the grocery business with his father, who started what is now Dorothy Lane Market as a fruit stand in 1948. A pledge toward service, innovative merchandising promotion and associate involvement has been the basis for DLM's survival in the intensely competitive Dayton, Ohio market and has turned this three-store independent into a major competitor. The three Dorothy Lane Markets are located in Dayton's South suburbs and employ approximately 700 people.

In addition to his role with Dorothy Lane Market, Mayne serves on the Board of the Food Marketing Institute (FMI) and The Coca-Cola Company Chairman's Council. He has also served on the Coca-Cola Retailing Research Council and was a faculty member of the Purdue Supermarket Operators Management Course.